Privacy Policy
Last updated: November 3, 2026
1. Who we are
A2D Sound ("we", "us", "our") is a brand of AYA Labs, a company registered in Israel. You can contact us at support@a2dsound.com or via our Contact form.
2. What we collect
We collect the following categories of personal information:
Account data: name, email, password (hashed), country.
Order data: purchases, license keys, invoices, billing country (collected and processed by Lemon Squeezy on our behalf), and checkouts you start but don't finish (which plugin and when).
Support data: information you submit via support or contact forms.
Technical data: IP address, browser type, device information, pages visited, referring URL.
Plugin licensing data: when you activate, validate, or deactivate a plugin license, the plugin sends your license key and a machine identifier (a value derived from your computer's hardware, not your name) to Lemon Squeezy. When you start a free trial, the plugin sends the machine identifier to our server so we can record one trial per machine. Once a day the plugin asks our server for a small version file to check for updates; that request carries no license data, but our server logs the IP address as any web server does. The plugin never sends your audio, your projects, or their names.
Marketing data: newsletter subscription status and preferences (only if you opt in), and the name you give us when you join a launch list, such as Atrium's.
Advertising data: only if you accept cookies, the identifiers set by the Meta Pixel and Google Analytics (cookies such as _fbp, _fbc and _ga) and the steps you take on the Site: pages and product pages viewed, starting a checkout, a purchase and its amount, getting a free plugin, signing up to a list, and downloading a trial.
We do not store your full credit card or bank details. All payment information is processed directly by Lemon Squeezy.
3. How we use your information
We process your data to:
Create and manage your account.
Deliver the plugins, license keys, and downloads you purchase.
Enforce license activation limits and the one-free-trial-per-machine rule.
Provide customer support.
Send transactional emails (purchase confirmations, license details, password resets).
If you start buying a plugin and don't finish, send you one personal email to ask whether something got in the way (reply and we won't write about it again).
Send update notices and news about our plugins to people who own one of them (you can unsubscribe at any time).
Send the newsletter and other marketing emails (only with your consent; you can unsubscribe at any time).
Measure whether our ads work and show them to people likely to be interested (only with your consent to cookies).
Detect and prevent fraud or abuse.
Comply with legal obligations under Israeli, EU, and other applicable laws.
4. Legal basis (GDPR)
Where GDPR applies, we rely on:
Contract - to deliver the plugins and services you purchase.
Consent - for marketing emails, non-essential cookies, and sharing advertising data with Meta and Google.
Legitimate interests - to protect against fraud, improve the site, and tell people who own our plugins about updates and new plugins, and follow up once when someone starts a purchase but doesn't finish.
Legal obligation - to retain tax and accounting records.
5. Sharing your information
We share data only with the service providers we need to operate:
Lemon Squeezy - payments, tax handling (Merchant of Record), license generation, and order delivery.
Brevo - email newsletters and product updates.
Google Workspace - our email, and the spreadsheet where sign-ups are kept.
Analytics provider - anonymized usage analytics.
Meta Platforms - advertising measurement through the Meta Pixel and the Conversions API, only if you accept cookies. When you then buy, get a free plugin or sign up to a list, our server also sends Meta that event with your email address in hashed form (a one-way code, not the address itself), your IP address, your browser type and the Meta cookies, so Meta can match it to an ad you saw even if your browser blocks the pixel. If you decline, nothing is sent to Meta.
Google - website analytics and advertising measurement through Google Analytics, only if you accept cookies.
Hosting provider - Vercel.
We do not sell your personal data.
6. International transfers
Your data may be processed outside Israel and the EU (for example, in the United States). Where required, we rely on Standard Contractual Clauses or equivalent safeguards.
7. Data retention
We keep your account data for as long as your account is active. We retain order and tax records for 7 years as required by Israeli tax law. Support tickets are kept for 3 years. Trial records (machine identifier and trial dates) are kept for as long as needed to enforce the one-trial-per-machine rule. Server logs from plugin update checks are kept only briefly for security and troubleshooting.
8. Your rights
Depending on where you live, you may have the right to:
Access, correct, or delete your data.
Object to or restrict processing.
Data portability.
Withdraw consent at any time.
Lodge a complaint with the Israeli Privacy Protection Authority or your local EU data protection authority.
To exercise any right, email us at support@a2dsound.com.
9. Security
We use industry-standard measures (encryption in transit, hashed passwords, access controls) to protect your data. No system is 100% secure, but we work hard to safeguard your information.
10. Children
A2D Sound is not directed at children under 16, and we do not knowingly collect data from them.
11. Changes
We may update this policy. Material changes will be announced on the site or by email.